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Course TitleCourse DescriptionCreditsPrerequisitesCourse NumberCourse Outline
 
Marketing ApplicationsMarketing involves all of the activities that help businesses reach their target market(s) effectively including public relations, sales promotion, advertising, social media, pricing, distribution and many other functions. In this course, students will gain practical experience in applying these activities through projects and case studies related to the development of a marketing plan. In addition, students will experience the importance of aligning their marketing objectives with the strategic goals of a business organization.3BUSN1010BUSN2015View
Digital MarketingInternet technologies have revolutionized the practice of marketing. Digital marketing has become an essential component of any firm’s marketing strategy. This course will provide a foundation in the key concepts around this rapidly changing field, including internet marketing strategies, search engine optimization, inbound marketing, email marketing, social media campaigns, mobile apps, content strategy, paid search advertising, and web analytics. We will also work to establish the practice of keeping up to date on emerging digital technologies relevant to business and to marketing.3BUSN1010BUSN2075View
CapstoneThis is a `capstone` experience usually taken during the last semester where business students will be required to work in teams using acquired technical skills to handle a business case study or to complete a business study project. Industry may be asked to review the work and evaluate work completed.3BUSN1000, BUSN1051, BUSN1140, BUSN1200, BUSN1300, CCIS2801, and CCIS2900BUSN2100View
Introduction to Event PlanningA career in event planning covers a broad array of industries and types of meeting including corporate meetings, trade shows and expos, weddings, sporting events, fundraising and concerts. In this course, students will learn about the man career opportunities in this field, and the basic skills required for an event planner. The course provides an introduction to client relationships, industry partnerships and the planning process that will drive success!3BUSN1000 and BUSN1010BUSN2040View
EntrepreneurshipStudents will learn the process of creating and developing a business venture. The course will cover four phases of new venture development, (1) opportunity identification, (2) feasibility analysis, (3) execution strategy and business plan development, and (4) growth, change and harvest strategies. The focus will be on the planning, financing, and managing of a selected venture. In addition to learning the process, students will select an idea for a new venture and create a business plan.3BUSN1000BUSN1510View
Consultative SellingIn Consultative Selling students will learn to build relationships with business partners. Consultants ask questions to assess client needs, then utilize critical thinking to identify business problems and provide solutions. In this class, students will apply business knowledge as they determine ways that client businesses could run more effectively or profitably for improved results. These solutions typically involve the sales consultant's products and services.3BUSN1000BUSN1091View
Human PhysiologyThis course is the second semester of a lecture and laboratory sequence in human anatomy and physiology. The course provides an in-depth study of the functioning of body systems, including the muscular, nervous, cardiovascular, immune, respiratory, digestive, urinary, endocrine, and reproductive systems. Emphasis is placed on systemic human physiology, which is augmented by discussions of cellular and molecular mechanisms. Applicable principles of chemistry and physics are reviewed in order to enhance understanding of physiological processes. The laboratory component of the course is designed to reinforce the topics discussed in lecture, as well as to introduce students to some of the laboratory techniques and equipment used in the acquisition of physiological data. This course will cover the characteristics of hazardous wastes and its safe handling, storage, and disposal.4BIOL2115 with a grade of C or better and qualifying score on math assessment test OR MATH1700BIOL2215View
Fundamentals of Radiographic ImagingThis course is designed to give students an overview of limited radiology technology and the importance it plays in the medical field. It will provide students with the necessary information to understand the following: medical terminology as related to the specialty of radiology, the design and proper use of x-ray equipment, the principles of radiation safety with protection for both the operator and the patient, and the importance of good, safe working habits. It will also prepare students for the ARRT (American Registry of Radiologic Technologists) Limited Scope Examination for x-ray operators. The lab is situated off-campus.2BIOL2045 or BIOL2115 or HLTH1010MAST2000View
MicrobiologyThis course investigates microorganisms with an emphasis on human health and disease. The course provides a study of prokaryotic, eukaryotic and acellular microbes. Topics covered include microbial taxonomy, morphology, growth, metabolism, genetics, etiology, resistance, host interactions, human immune response to infection, epidemiology, control, treatment, as well as their use in biotechnology. The laboratory component of the course is designed to reinforce the topics discussed in lecture, as well as to introduce students to some of the laboratory techniques and methods used in microbiology, including aseptic techniques and safe handling of microorganisms, culturing, staining, biochemical analyses, enumeration, identification of unknowns and microbial control. This course covers the characteristics of hazardous wastes and its safe handling, storage, and disposal.4BIOL2005 with a grade of "C" or better and BIOL2125 with a grade of "C" or betterBIOL2235View
General Biology IIThis course is the second in a two semester general biology course. Topics will include evolution, biological diversity, botany, zoology and introductory concepts of ecology. The laboratory sessions will reinforce concepts discussed in lecture emphasizing anatomy and physiology of selected members of the plant and animal kingdoms. This course will cover the characteristics of hazardous wastes and its safe handling, storage, and disposal.4BIOL2005 with a grade of "C" or betterBIOL2105View